Tag Archives: Social Media

Social Media Story Telling

The social media boom over the past decade has drastically changed the definition of media, journalism and writers.  This shift has affected the reading and writing practices of users; could be summarized as a democratic movement where everyone gets a platform to exhibit their creative writing skills and the readers get an opportunity to express their views and opinions. It is not surprising anymore if a writer chooses to publish his book on social media than with a traditional publishing house.

For most of us, Facebook is a platform to share our random thoughts and ideas with family and friends. But, Facebook is not just about sharing and liking with family and friends. With over 1.79 billion active users every month across the world, it gives a better reach to your work of art and provides quick feedback from the readers. In social media storytelling, the boundary between author and reader vanishes.

Story telling on Facebook is trending these days, especially ones from celebrities.  This time, the multi talented actor, Murali Gopy has come out with his short story “Sir Ethannu Ente Achan”, (Sir this is my father) on Facebook. The short story has about 1300 plus shares in 3 days and comments close to 300. 3,100 people have reacted to it.

Read the story at: https://www.facebook.com/notes/murali-gopy/സാറേ-ഇതാണെന്റച്ഛൻ/1835022683408532

Conversation Prism: Not Just a Flamboyant Poster


When one sees the colourful poster given here with, it is quite natural to remind about the theory of refraction of light which was taught in one of those old physics classes. The vibrant VIBGYOR colours still fascinates every one. So does the social media.

When Brian Solis and Jesse Thomas decided to come out with an info-graphic representation, showing all the vibrancy of social conversations, they named it as Conversation Prism. They conceived the white light entering the prism as the focused stream of conversations that are often grouped, but not separated by voice, context, source, or outcome. Theytookthe beam of conversation and blast it into a spectrum of discernible vivid light.

Conversations across networks were passed through the prism and got refracted. Each shade of color represents an entirely unique reflection of light, meaning separating context and intention by network. But, as the social web grew, the refracted light got shaped into a circle to help people understand that the days of one audience, one voice, one story were over. Now conversations take place in communities, obviously far beyond Facebook and Twitter.

The first version came out in August 2008 and the target was to provide a visual representation of the true expansiveness of the Social Media and the conversations that define it. It mapped the then social media spectrum completely. The social media landscape has been evolving all the time as several platforms expired and several others sprout up. Conversation Prism also has changed with it. Hence Conversation Prism entered its fourth edition, earlier this month.

And why should one resort to this clourful collage? Certainly it’s a piece of art but it work more as a motivational tool for the social media strategists. It will always remind your team that social media is beyond Facebook, Twitter, and YouTube. It familiarizes the wide horizons of social media world. It has become an international symbol of organizing the massive social media landscape into different categories.

In the latest version of the Conversation Prism 122 services removed from the chart and 111 services has been added. It reflects the current changes in the social media environment.Physical posters and digital downloads of version 4.0 of Conversation Prism are available at the Conversation Prism website (http://www.conversationprism.com )Image