Detour of Indian Villages

Indian villages are always portrayed as backward community by the media. Though the stereotype revolves around villages as agro-based economy, place of illiteracy and poor infrastructures; some villages of the country have completely changed this perspective. Within the country, we have worthy example to showcase the exceptional characteristics of villages. These villages have outnumbered even the major metros in the country with their excellence.

Mahatma Gandhi said, “The future of India lies in its villages”. With the villages in the country becoming self-sufficient than the developed cities, the present developments and changes have evidently marked the future of India safe in the hands of villages. The aid and assistance provided to villages on developmental and innovative grounds through various government initiatives and programs have evolved a new culture among the villagers. This had truly made possible the new trend of positive outlook towards villages. After all, rural India is not a bad place to live in.

On the grounds of developing villages, our 100% literacy state, Kerala have also made its mark.  Pothanikkad, a village in Ernakulam district in the Indian state of Kerala , have unsurprisingly become the first village to achieve 100% literacy in India.  This particular village has a very systematic education system, which made it achieve this recognition.  Being part of the most advanced metro city of the state, the achievement by this village is of great prominence. With the most advanced educational institutions and IT hub in the proximity, this Pothanikkad village with the recognition of 100% literacy is the perfect example of self-sufficient rural India.

Being the most educated and culturally advanced village in Kerala, Pothanikkad, provides better educational opportunities for youth through its pioneering educational institution from primary level onwards.  Promising future generations could be nurtured from this village with more technological and innovative advancements through government schemes and aids.

Such recognitions by small villages across the country would further encourage other villages to develop and also grab authoritative attention for further innovative, technical and developmental assistance.

Advertisement

IPRCCA 2016: Crisis PR Award to ResPublica Consulting

ResPublica Consulting bagged national award for Crisis Public Relations Management at the India PR and Corporate Communications Awards (IPRCCA) 2016, at New Delhi. The boutique agency, specialists in Public Affairs and Public Relations, was honoured for the exceptional crisis communication campaign it designed and implemented for an international gold & diamonds retail chain, outpacing leading global PR agencies and corporate communications departments of large corporates. At the gala award night held at FLYP@MTV Café, Connaught Place, New Delhi, Lisna Ismail, Director-Operations and Nikhil Harindran, Senior Account Director received the award for ResPublica Consulting.

Founded by corporate communications industry veteran Saji Varghese, ResPublica Consulting renders consulting services in Public Affairs, Public Relations, Crisis Communications and CSR Advisory and serves several global majors in the Southern markets. Group’s content vertical provides content and language services including translation and linguistic validation.

The India PR & Corporate Communications Awards 2016, hosted by Exchange 4 Media, are the most extensive and exhaustive awards to recognise the contribution and success of the PR Industry and is considered as a path breaking initiative to salute and recognise the contribution of PR Consultancies and Corporate Communications.

“IPRCCA 2016 actively discussed the growth of PR and Corporate Communications outside the metros, given the changes taking place nationally subsequent to the demonetization efforts, there is an emerging need of more process driven approach both in Public Affairs and Corporate Communications. Specialists agencies like ours making their presence felt loud at the national scape marks a new era in the Indian PR industry;” said Ms. Lisna Ismail, Director-Operations, ResPublica Consulting.