The Art of Making Rotis!


Tempted to scribble a few word about the ‘art of making rotis’ with ‘rotimatic’. This is a novel concept, read about them in their own words:

“The Indian dinner table, as rich as it is, always tends to miss its key ingredient – the mother. She is usually tucked away in the kitchen baking rotis on a flaming hot pan. She could make them well before dinner is served and enjoy this quality time with her loved ones but she wants to be sure that every loaf is puffed and
fresh when it is served. This has been so for centuries and even today women holding demanding day jobs have to come home to the tedium of roti making.

As technologists and engineers passionate about problem solving, Pranoti and Rishi saw this as a great opportunity to bring a purpose led innovation to life. With Rotimatic, we hope people will eat healthier and live better.”

Rishi Israni and Prnoti Nagarkar cofounded this venture called Zimplisistic that manufactures ‘Rotimatic’, with the support of DGG Group, VIR, Spring Singapore and National University of Singapore. Zimplistic is one of the 15 Singapore startups that has received grants totalling $6 million from Spring Singapore.

prnatiRishi is a serial entrepreneur, a hardcore technologist and a believer in multidisciplinary problem solving. Before co-founding Zimplistic, Rishi was the founder and CTO of tenCube, a Singapore based mobile security company acquired by McAfee. Rishi wrote the first version of Rotimatic firmware and has authored six patents from technology work he has led.

Pranoti always dreamed of becoming an inventor. Encouraged by her parents to speak her mind, she loves to question assumptions and norms. With a flair for engineering and hands on approach, she acquired expertise in Mechanical engineering and went into Product Design. Before Zimplistic, she led a team that worked on a robotic product for a renowned brand, from concept to manufacturing.

Pranoti is a strong believer in simplicity and an approach of one step at a time! She has authored eight patents in Zimplistic. She has a strong passion for building products which are beautifully designed and deliver an amazing user-experience.

And now see the product video here:

The fist batch of Rotimatic will ship in December 2013 in Singapore. If you are interested in this appliance, you can visit the website and register yourself to get latest updates about the availability of the device in your country.

For more about this please visit: www.

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