I found a wide range of activities running smoothly; all integrated to garnergoodwill. Internal communications, consumer relations, community relations, corporate social responsibility
Dear good ol’ public relations definition, you sound as easy as a nursery rhyme compared to the real thing. From conception to launch, from placement to coverage, from generative beginnings to success story, I was going to be part of all the activities that made sure the clients were heard in all the right places. Not bad at all!
Simply making a noise and gaining attention wasn’t going to go the whole way when building a brand, a colleague said. You had to learn to see the pictures inside the heads of your publics, their images of themselves, of others, of their needs, of their purposes and relationships –inexplicable riddle, this public opinion. Yours truly would soon learn how to put out feelers, right at the grass root levelto reel in this opinion and to implement strategies accordingly, never considering public opinion a volatile consensus. In simple, less obnoxious terms I was going dive headlong into public affairs;respect the publics and try to know what made everyone tick. This was going to be interesting alright, I thought, humming a tune to myself.